Gearly's Privacy Policy

This Privacy Policy ("Policy") describes how Gearly by Alpine ("Gearly", "we", "us", or "our") collects, uses, discloses and protects personal information obtained through our website. By using our website, you acknowledge that you have read and understood the Policy.

COOKIES

Cookies are pieces of data stored on your hard drive and not on this website for record-keeping purposes so that website and user activity may be tracked. The use of cookies is commonplace in the consumer ecommerce industry. By showing how and when visitors use the website, cookies help us to better determine which areas of our website are popular and which areas are not. Many improvements and updates to the website are based on such data as total number of visitors and pages viewed. Most browsers are initially set to accept cookies. If you'd prefer, you can set your browser to refuse cookies or to alert you when cookies are being sent. Please understand that if cookies are turned off, you may not be able to view certain parts of this website to enhance your visit, nor will you be able to complete purchases on our website.

INFORMATION COLLECTED

We use personal information to help us operate our business, fulfill transactions, personalize and improve your experience, and be able to comply with legal obligations. We are committed to maintaining the security of your personal information. We collect and use personal information only to the extent reasonably necessary and proportionate to achieve the purposes described in this policy. We will not use personal information for purposes that are materially different, unrelated or incompatible with those disclosed at the time of collection without providing additional notice as required by applicable law.

Information We Collect. We may collect the following categories of personal information when you interact with our website:

Information You Provide Directly

Contact information including name, email address, phone number, and online usernames.
Purchase information that may include but is not limited to transaction history, dates of the transactions, payment methods used.
Account profile information, including account credentials, product reviews and stated preferences.
Communications with our customer service team via phone, email, or online chat.

Information Collected Automatically.

Device and browsing information, including device type, IP address, cookie identifiers, browser type, internet service provider and search histories on our platform.
Location information provided by your device when accessing our website.

Information from Third Parties and Social Media. Our website may include features provided by social media platforms (Facebook, Instagram, X (formally Twitter), etc.) When you interact with these features, the applicable platform may collect information such as your IP address and browsing activity and may place cookies or similar technologies on your device. Your interactions with these social media features are governed by the privacy policies of the respective platforms, and not by this Policy.

How We Use Your Information.

We use the personal information we collect for the following purposes:

To process and fulfill orders.
To personalize and improve your experience within our website.
To operate and improve our website.
To support customer service inquiries and resolve disputes.
To verify customer age and identity as required by applicable law.
To detect, investigate, and prevent fraud, theft and other unlawful activities.
To comply with applicable legal obligations.

Automated Processing and Profiling. We may use automated processing, including profiling, to personalize your experience, such as recommending products, tailoring marketing communications and analyzing shopping behavior. We do not use automated decision-making that produces legal or similarly significant effects without appropriate safeguards. Where required by applicable law, you may have the right to opt out of certain types of profiling used in furtherance of targeted advertising.

How We Share Your Information. We do not sell your personal information for monetary consideration. However, we may share your information in the following circumstances:

Service Providers. We share information with third-party vendors and service providers who perform functions on our behalf, such as analytics and marketing, payment processing, or order fulfillment.
Analytics and Advertising Partners. We may share certain browsing and activity data, such as referring page information, with third-party analytics and advertising partners to support targeted advertising and site optimization.
Financial Partners. Information necessary to process transactions through Stripe, LLC.
Legal and Regulatory Requirements. We may disclose your information to law enforcement, regulators, or other third parties when required by applicable law, legal process or governmental request, or when we believe disclosure is necessary to protect the rights, property or safety of Gearly, our customers, or others.

Data Security. We have taken precautionary measures to prevent unauthorized access to the improper use of your personal information submitted to Gearly via your use of this website. These measures include:

SSL/TLS encryption for data transmitted via our websites (indicated by "https://" in the browser URL).
Case-sensitive password requirements, including minimum length and character complexity standards, for online accounts.
Restricted access to servers storing personal information, limited to personnel with a legitimate operational need.

No security measure is guaranteed to be completely effective. We cannot warrant the absolute security of any information you provide. You are responsible for maintaining the confidentiality of your account credentials and for using strong, unique passwords.

Your Privacy Choices. We are committed to transparency and providing you with meaningful choices regarding your personal information. Depending on your state of residence, in addition to the below, you may also have the right to: (1) opt out of the sale or sharing of your personal information; (2) opt out of targeted advertising; (3) limit the use of sensitive personal information; and (4) appeal our decision regarding your privacy request.

Cookie Preferences. Most browsers accept cookies by default. You may adjust your browser settings to disable or limit cookies. Please review our Cookie Policy for further details.
Account Information. You may manage your user profile, including controlling the visibility of information such as wish lists, through your account settings.
Access, Correction and Deletion. You may request access to, correction of, or deletion of your personal information by contacting our privacy team as provided below. We will verify your identity before processing your request. We may deny or limit certain requests as permitted by applicable law, including where we are unable to verify your identity or where an exception applies.

California Do Not Track Notice. We do not track customers over time and across third party websites through the use of this website and therefore do not respond to Do Not Track signals. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. Third parties cannot collect any other personally identifiable information from our website unless you provide it to them directly.

California Privacy Rights

We are strongly aware of the social importance of protecting personal information; it hereby prescribes as follows a policy related to protecting personal information; and it is conducting activities to formulate, implement, maintain, and improve mechanisms for managing personal information.

The California Consumer Privacy Act of 2018 (CCPA), as amended by the California Consumer Privacy Rights Act of 2020 (CPRA) gives California residents certain rights with respect to their Personal Information. Therefore, this CCPA/CPRA Privacy Policy applies to the rights and treatments related to California residents' Personal Information and/or Sensitive Personal Information covered by the CCPA/CPRA.

"Personal Information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include de-identified or aggregated information.

"Sensitive Personal Information" means Sensitive Personal Information clearly defined in CPRA.

1. Ensuring the Safety of Personal Information

When handling Personal Information, we will comply with applicable laws, regulations, and other standards.

We will make board members and employees aware of the importance of protecting Personal Information and will formulate and reliably implement regulations for protecting Personal Information in order to appropriately use and protect Personal Information.

In order to maintain and improve mechanisms for managing Personal Information, we will continuously conduct education and instruction for board members and employees.

We will establish a person responsible for management in each department that handles Personal Information and will strive to appropriately manage Personal Information.

We will implement information security measures and other safety measures and will strive to prevent unauthorized access to Personal Information or the loss, manipulation, destruction, or leaks of Personal Information.

The Personal Information protection policy, related regulations, and mechanisms for managing Personal Information will be reconsidered as necessary and continuously improved.

2. Collection, Use, Disclosure and/or Sale of Personal Information

We may collect, use, and/or disclose Personal Information. Personal Information which may have been collected by us in the preceding 12 months and may be disclosed is as listed below.

Identifiers

Personal Information Categories and Examples:

Identifiers such as real name, contact information (postal address, phone number, fax number, email address, etc.) or other unique identifiers.
Other similar identifiers.

Source Categories:

Direct from the consumer
Third-party business partners (e-commerce operators, customer support service providers, etc.)

Business or Commercial Purposes:

Performance/Implementation based on contract or processing a request prior to entering into a contract
Processing of an inquiry or request made to us.
Providing or improving our services
Payment for our services
Attending to shareholders
Marketing activities
Compliance with legal, regulatory or contractual requirements
Detecting security incidents
Protecting against fraudulent or illegal activities

Categories of Third Parties with Whom Personal Information is Shared (Disclosed or Sold):

Group companies of Alpine (see here for details of Alpine bases worldwide, and here for details of group companies)
Third-party business partners (e-commerce operators, customer support service providers, etc.)

Commercial Information

Personal Information Categories and Examples:

Commercial information such as inquiry details, request details, purchase information (purchase history, etc.) or agreement details

Source Categories:

Direct from the consumer
Third-party business partners (e-commerce operators, customer support service providers, etc.)

Business or Commercial Purposes:

Performance/Implementation based on a contract or processing of a request prior to entering into a contract
Processing of an inquiry or request made to Alps Alpine
Providing or improving our services
Payment for our services
Marketing activities
Compliance with legal, regulatory or contractual requirements
Detecting security incidents
Protecting against fraudulent or illegal activities

Categories of Third Parties with Whom Personal Information is Shared (Disclosed or Sold):

Group companies of Alpine; (see here for details of Alpine bases worldwide, and here for details of group companies)
Third-party business partners (e-commerce operators, customer support service providers, etc.)

Network activity information

Personal Information Categories and Examples:

Network activity information (information collected via cookies and web beacons)

Source Categories:

Use of our websites

Business or Commercial Purposes:

Marketing activities
Improvement of our websites

Categories of Third Parties with Whom Personal Information is Shared (Disclosed or Sold):

Group companies of Alpine
Advertising technology partners (advertising firms that collect information via cookies, web beacons, etc.)

Sale or Share of Personal Information

"Sell," "selling," "sale," or "sold,'' means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer's personal information by the business to a third party for monetary or other valuable consideration.

"Share," "shared," or "sharing" means sharing, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer's personal information by the business to a third party for cross-context behavioral advertising, whether or not for monetary or other valuable consideration, including transactions between a business and a third party for cross-context behavioral advertising for the benefit of a business in which no money is exchanged

We may sell certain Personal Information to a third party according to the above matrix.

We may use, on Gearly's websites, cookies, web beacons or similar technology provided by advertising technology partners to collect your network activity information. The advertising technology partners may use the network activity information collected to deliver advertising to Gearly's websites or other companies' websites corresponding to such collected information. Further, we may also share, within the purpose stated in the above matrix, Personal Information with its group companies. Sharing information such as this manner may be defined as "Selling" Personal Information provided in CCPA/CPRA.

We will not "sell" or "share" Personal Information in any manner other than the above.

3. Retention Period

We will retain Personal Information for the period necessary to fulfill the purpose outlined in this Policy unless the longer retention period is required or permitted by law.

4. Rights of California Residents

California residents have the rights stated below. To exercise any of the rights stated below, please contact us using the contact details provided further down.

(1) The right to know about collection, and/or sale or share of their Personal Information

You, California resident, have the right to request, up to twice in a 12-month period, that we disclose your Personal Information collected, used, disclosed and/or sold by Gearly in the preceding 12 months. Once Gearly receives your request and verify your identity according to CCPA/CPRA requirements and this Policy, Gearly will disclose, within the scope required by CCPA/CPRA, to you the information you request in the following areas: (1) the categories and/or the specific pieces of Personal Information Gearly collected about you; (2) the categories of sources for the Personal Information; (3) Gearly's business or commercial purpose for collecting and/or selling or sharing that Personal Information; (4) the categories of third parties to whom Gearly sold and/or shared that Personal Information; and (5) the categories of your Personal Information Gearly sold and/or shared to third parties.

(2) The right to request deletion and/or correction of their personal information

You, California resident, have the right to request that Gearly deletes or correct Personal Information that Gearly has collected from you. However, if subject to certain exceptions permitted by law or regulation, Gearly is NOT required to delete the Personal Information. For example, Gearly is able to retain Personal Information necessary to (i) provide you with a service which a consumer has requested; (ii) provide you with assurances and safety in relation to a service; or (iii) to comply with legal obligations. Once Gearly receives your request and verify your identity according to CCPA/CPRA requirements and this Policy, Gearly will delete, within the scope required by CCPA/CPRA, your Personal Information from Gearly's records, unless an exception under the CCPA/CPRA or related law or regulation applies.

(3) The right to Opt-Out from the sale or share of Personal Information

You, California resident, have the right to direct Gearly not to sell and share your Personal Information to third parties.

(4) The right to be free from discrimination for exercising rights

You, California resident, have the right to be free from discrimination or retaliation for exercising the above rights under the CCPA/CPRA.

(5) The right to limit the use and/or disclosure of Sensitive Personal Information

You, California resident, have the right to request to limit the use and/or disclosure of your Sensitive Personal Information to only that which is necessary for providing products or services to consumers except for the use and/or disclosure for certain purposes stipulated by law

5. Procedures for Request to Exercise Rights as a California Resident

Request

If you want to a request to exercise the above rights as a California resident, please fill the required information in the below request form with your signature, and then submit it via email or post to contacts listed under Contact Us.

Request form

However, please note that, when Gearly processes your request, Gearly will need information from you to confirm you are a California resident and verify your identity, and determine if Gearly has your Personal Information and/or shares it with third parties. The requestor's identification will be verified according to the methods and procedures required and/or permitted by CCPA/CPRA (including its related laws and regulations). Therefore, you may be asked to provide additional proof of identification so that Gearly can verify your identity, and Gearly may require that you validate the request.

Submitting a Request Through an Authorized Agent

If submitting a request through an authorized agent, additionally attach Power of attorney from the consumer who is the information subject (signed by the consumer who is the information subject) (if there exists a power of attorney pursuant to California Probate Code sections, it is also acceptable)

The identification of the authorized agent will be verified according to the methods and procedures required and/or permitted by CCPA/CPRA (including its related laws and regulations). Therefore, the authorized agent may be asked to provide additional proof of identification so that Gearly can verify the authorized agent's identity.

(2) Information about making a request

We cannot respond to your request, if Gearly cannot verify, with the degree of certainty required by CCPA/CPRA (including its related laws and regulations), your identity or authority to make the request.

We do not charge service charges, but we request that you please bear the various expenses for creating an application form and mailing it to Gearly.

We will use and/or maintain, only for a response to your request and other purpose permitted by laws and regulations, your Personal Information that was provided for the request, within the scope permitted laws and regulations.

Contact Us.

To inquire about the CCPA/CPRA Privacy Policy or to exercise rights under the CCPA/CPRA, please contact the Privacy Request personnel at Alps Alpine North America, Inc.

Email:

Alps Alpine North America, Inc

Inquiry Form: here

Email: info@gearlyusa.com

Postal address:

Alps Alpine North America, Inc; Attn: Privacy Request -1500 Atlantic Boulevard, Auburn Hills, Michigan 48326, USA

Children's Policy

We do NOT target or knowingly (i) collect any Personal Information from minors under 16 years of age ("Minor") and (ii) sell or share such Personal Information. However, if Minor supplies Personal Information to Gearly and such Minor or its parent or guardian wants Gearly to apply treatment based on applicable laws, please contact us.

Updates to This Policy

We may update this Policy from time to time to reflect changes in our practices, legal requirements or the Services we offer. When we make material changes, we will post the updated Policy on our website and, where appropriate, notify you by email. We encourage you to review this Policy periodically. Your continued use of the Services following the posting of changes constitutes your acceptance of the revised Policy.